Monday, May 17, 2010

How To Keep Your Hair Braid From Unraveling

Yeah...don't ask me why I inserted a hair before the braid. I mean what else is braided ?

I don't know.

But I thought it would be a safe idea to make it clear what we are dealing with here.

If you had anything else on your mind shooo away, we ain't talking about it here.

And now I have no idea what I am talking about.
But I know its not that.
Whatever that is.

The Sun Lord has shoneth the heatth upon usth. That means summer is here in full force and nobody, absolutely nobody cares if I want it here or not. And I am learning to come to terms with it.

The easiest thing to do to my long (again) hair is to braid em. In India, braiding is one of the most popular hairstyles. Almost all women from my mom's generation / generation before that braided their hair. So for folks in my generation braids are decidedly passé.

I don't belong to my generation.
That doesn't make sense. But nothing does anymore....

Braids are my thing. Yesterday I pinned my hair into a fish bone braid. Its almost been a year since
my shoulder length hair cut and the hair has grown back. You'll see...Last time I got a few layers done - bad idea if you love braids. The hair keeps poking out from the braid making it loose and results in a messy braid unraveling from all sides.

To keep my braid intact I followed the braiding session with a good amount of hair spray. I used L' Oreal Studio Perfect Fix Ultra Fine Finishing Hair Spray. Though I've had it for a while I hardly ever do anything elaborate with my hair that requires setting with a hair spray. I simply sprayed it all along the length of my braid. This spray is excellent at keeping my hair intact. There were still a few mischief mongers who escaped the braid but over all it looked good. And after I loosened my hair it wasn't crunchy or stiff. Things got back to normal fast !

If you are looking for a spray to hold your hair braid in place this summer, check this one out. I have a lot of hair on my head and if it managed to keep mine intact it should do well in general.


Love,
Indian Girl

Estee Lauder To Acquire Smashbox Cosmetics

Say Whaaaaaaaaaaat ? I love both the brands and I am excited about this union. But I am also very curious to know what this means to Smashbox. It is one of my most favorite makeup brands out there and well...really really curious to see what changes this brings...

A few excerpts from the press release

"The Estée Lauder Companies Inc. (NYSE: EL) announced today that it has signed a definitive agreement to acquire Smashbox Beauty Cosmetics, Inc., a privately held, photo studio-inspired prestige cosmetics company based in Los Angeles, California. The acquisition is expected to close in July 2010, subject to certain conditions, including regulatory approval. While terms of the deal were not disclosed, the Company said that the transaction is expected to be accretive to earnings in fiscal year 2011, before transaction and integration costs.

Smashbox Beauty Cosmetics was founded in 1996 by brothers Dean and Davis Factor, great-grandsons of the makeup legend Max Factor, who were inspired by photo studio celebrities to create a unique makeup brand that met the highly demanding needs of a professional photo shoot. Since that time, Smashbox has established itself as a highly successful prestige cosmetics brand and a top performer in specialty channels. Currently, the majority of Smashbox’s sales are based in North America.

William P. Lauder, Executive Chairman of The Estée Lauder Companies, said, “One of the enduring strengths of The Estée Lauder Companies is our ability to identify brands with unique positioning and nurture those brands to accelerate their momentum and realize their full growth potential. The addition of Smashbox to our portfolio continues this 64-year legacy. We expect that with our strong cultural synergies and shared appreciation for family heritage, this will be a wonderful union.”


The Estée Lauder Companies will collaborate with the Smashbox organization to develop a comprehensive integration plan to transition Smashbox into The Estee Lauder Companies’ family after closing. Dean Factor, co-founder and Chief Executive Officer, Davis Factor, co-founder, Chief Creative Office and celebrity photographer, and Budd Taylor, President, will each play key roles with respect to these activities and the continued success of Smashbox. Smashbox will continue operating out of its Los Angeles, California office."


Love,
Indian Girl
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